Las Maestras

Un excelente libro de fisiología, muy sencillo y explicativo
A pesar de estar en inglés vale la pena tenerlo

Coordina Wetpaint y Altimeter
Año 2009
Idioma English
Páginas 19
+info http://www.engagementdb.com/
Historically, economic hardship motivates companies to take a good, hard look at their marketing budgets and try to compute each investment’s financial value. This recession is no different, with one exception: social media has become perceived as an indispensible marketing tool — one getting increased investment — despite [...]

To those of us whose passion for the growth of the World Wide Web is exceeded only by the marketing possibilities that emerge from that growth, the Internet has become a playground for the imagination. There is a large number of marketers, however, who are fascinated by the Web but approach its marketing capabilities more [...]

Coordina Ministerio de Pequeños Negocios y Servicios al Consumidor de Ontario (Canadá)
Año 2008
Idioma English
Páginas 9
+info http://www.ontario.ca
Social Media Marketing makes use of social media sites to raise visibility on the Internet and to promote products and services. Social media sites are useful for building social (and business) networks, and for exchanging ideas and knowledge.
Social media networking [...]